The Real Cost of Innovation Monday Funday! This Monday I had the pleasure to attend a talk by Dennis Valle at Sapienza University. He was a guest speaker at Fashion Digital Marketing class that I attend. Just a little introduction, if you need one. Dennis Valle, senior advisor at PwC, has 23 years of experience …
Why do we do it? Brands usually talk about our needs all the time. They care about the need of the customer, they provide for our need, their whole existence is on theory based on the buyers need. How many of them really mean it? What do we really need? Shopaholic ─ a compulsive shopper …
Having the Ultimate Client Experience at a Luxury Fashion House Do you think you have mastered shopping? Would you say you always know where to go and what you are looking for? If the answer is “Yes!”, how much of that feeling would you attribute to really needing an item and how much to needing …
Bird’s-eye view on Green Fashion Week at Rome The sixth edition of Green Fashion Week came to its end, but no need to be sad. I believe we are just in the beginning of an enchanting story. A story that began taking shape at Dubai and continued evolving while making stops at Abu-Dhabi, Milan, Los …
