Gucci_Winter_in_the_Park-Beloved_Alexa_Chung_photo_by_Angelo_-Pennetta_in_Hyde_Park_London
Branding Co-branding Customer Experience Marketing Storytelling

What Is A Fashion Campaign? PR And Advertising Campaigns Overview

Case Studies of PR and Advertising Campaigns Included Did you see Gucci’s ‘Winter in the park’ Campaign? That is a question you might have heard around in the industry. Have you ever wondered what is it exactly people refer to when they speak of a new fashion campaign of a brand? A fashion campaign is …

Fendi_Haute_Couture_Spring-Summer_2021_by_Kim_Jones
Fashion Storytelling

Interpersonal Connections at Fendi Haute Couture Spring Summer 2021

When Orlando Dies, Family Thrives The First Fendi Couture show with fashion designer Kim Jones was on January 27, 2021. The idea behind it was an intriguing blend between Virginia Woolf’s Orlando and Bernini’s timeless marble gracing Rome’s streets to this day. These inspirations gave more than enough stories to tell and explore by revealing …