New Netflix Series Can Emily in Paris level up to Sex and the City? We are about to find out. Season 1 is about to air on October 2, 2020. Hopes are up! Can we be getting a contemporary spin on Carrie Bradshaw? One that is relatable to all the cosmopolitan girls out there? Thanks …
Christian Dior Exhibition at the McCord Museum
A Look into the 1950s Parisian Haute Couture Industry I’m inviting you to a Virtual Vernissage, marking the opening of the ‘Christian Dior’ exhibition at the McCord Museum in Montreal. If you’ve missed the live event, which was on Sep. 23, 2020, don’t worry, you can watch the recording at the bottom of this article. …
Brand Marketing During Uncertain Times
Business hasn’t been ‘normal’ for months now. As a brand owner, as well as a human being, at such uncertain times, in the midst of a global pandemic, every one of us is shaken to the core. You may be wondering what to focus on when creating your marketing strategy? How should you approach brand …
Why Photography Storytelling Is Great For Your Business?
22 Dreamy Photos from Margarita Kareva, an Amazing Russian Photographer and Storyteller Margarita Kareva is a Russian photographer, living in Ekaterinburg and traveling for photoshoots all over the world. She is known for her fairytale photography. Always bringing different magical stories to life. She works with props during her photoshoots and also very often does …
13 Vintage Celebrity Looks
Dear style lovers, Friday the 13th is here! To honor it, I’m giving you 13 inspiring glam vintage looks to take your mind of superstitions and right into holiday daydreaming. Vintage has been seen on the red carpet since the early 2000s. Now that it’s trendy to be sustainable (no complaints), we see more and …
Rethinking Luxury
LVMH and Max Mara Secrets Growing up, there was always this notion of luxury on a pedestal. Luxury was the ultimate idea of perfection, success, and pure form of excess. The excess was the guilty pleasure of rich and famous who could afford it and the only downside was being considered materialist and egocentric. Nonetheless, …
How to do responsible Influencer Marketing or #NoMoreExcuses for Influencers and Brands
FTC finally presents Influencer-friendly disclosure guide To set the record straight, if there is anyone still in doubt of social media influence and in particular, with the influencer marketing, the following data should help: ‘In 2018, the global influencer marketing platform market was valued at 137 million U.S. dollars. It is expected to further grow …
H&M and Giambattista Valli
Thoughts on Fast Fashion Couture and Co-Branding H&M and Giambattista Valli created the oxymoron of the century: Fast Fashion Couture?! H&M has definitely contributed to fast fashion luxury becoming a ‘thing’ and entering this century’s dictionary and now they are attempting a new height of controversy. In a time when we are finally having conversations …
In Vogue
To finding your stylish self: What is in vogue today? Fashion seizes after any sight of new but deemed be anyone who doesn’t know the history. To understand the present, one ought to know the past! Nothing new can come have you not learned about the greatest titans of the past. Hmm… I wonder… Isn’t …
BYD (Build Your Dress)
The Unique Connection Boutique On a beautiful May Saturday afternoon, the rain has just settled down and the sunrays ware making their way between the clouds when I headed to via Giuseppe Gioacchino Belli 25a for the opening of the new BYD (Build Your Dress) boutique. By the time my friends and me reached the …